Tips and tricks to grow your Instagram audience !!!

About 4 months ago I opened up a new fashion based account on Instagram. I started it 

Post Attractive Photos

Photographs from DSLR cameras or good phone cameras are recommended. The least you can do is to repost stuff from other accounts and give credits to the rightful owner. Focus on posting inspiring photos and photos from a new angle. Think of new ideas and take photos likewise. If you post random photos so try at least to make them look inspiring. Unclear and non bright photos will not really play the good role.

Write a Captivating Description

Your account description on the top of your page is just like a sort of book cover. The more better it is, the more audience will likely view your photos. Using emojis can prove a winner too. However, the description shouldn't be too long as no one is really interested in reading a big and boring description. Make it look attractive.

Use of Relevant Hashtags

Using hashtags will always bring newer audience to view your posts and most likely they might visit your account page too. However, using relevant hashtags is the best thing to do. For example using hashtags like #car , #house on an outfit post isn't something relevant to do. Most spammers use this way to attract people to their spam offers.

Follow some related accounts

There are many people around there which have similar thoughts and ideas like yours so following them can be a good thing to do as you can share your ideas with them. if your'e a fashion enthusiast then go follow some fashion accounts and acquire some inspiration and learn new ideas or if you are addicted to other stuff then go follow the accounts that match your interest.

Follow for follow

This method might seem spam but honestly it is a great thing to do in the start. Follow people and tell them to follow them back for increasing your followers and gradually you will gain more followers and you'll not even need to follow them. After getting a bigger fan base, you can unfollow some of them if you want.

Like similar photos

Go search any hashtag that is related to your stuff and randomly like and comment on some photos with those hashtags and you'll surely get a good response.

Never Give up

At times you won't gain followers and less likes too but don't let those times make you give up. Honesty I had many setbacks but I never lost hope and continued it. gradually my believe and effort paid off. Always remember that hard work always pays off. Even though 6k followers might not seem much to some people but I'm still trying my best to increase them.

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To be honest, Instagram has become a real force to be reckoned with in the marketing world. The power of this social network is underestimated and can actually be one of the best things to happen to your marketing – if done right. There are many businesses out there that are rocking the Instagram marketing world, and the best thing is to do a bit of research on how they do it, learn, take the best and implement for your business.

A picture is still worth a thousand words. This is part of the reason that Instagram needs to be part of your social media strategy. Making Instagram an effective part of your online marketing strategy these days is more than just posting some nice pictures of your product.

• Create an Instagram Business Profile: Now under the Facebook umbrella, Instagram business profiles offer a multitude of new tools and analytics that are not accessible for individual accounts.
• Implement Instagram Giveaways: Contests and giveaways have been a part of the marketing scene for over 100 years. Tie your product to an Instagram giveaway and you can increase engagement even further.
• Utilize Video: Similar to Facebook Live, creating videos on Instagram featuring your products, promotions, and other information about your business is very effective at creating another level of engagement directly with your audience.
• Apply Relevant Hashtags: Applying the appropriate hashtag will push your post into new spaces and different demographics than the core audience already following your account. Think outside the box and cast a wider net to gain new potential customers.
• Instagram Stories: This is their latest and greatest feature and is a direct knock-off of Snapchat Stories. These are a 10-second compilation of video and pictures that disappear from your account after 24 hours. [1]

First thing’s first: what’s your following like? You should know from the start that most brands will expect a strong and loyal following in order to build a working partnership. If you’re lacking in this department, there are a few simple ways you can increase your amount of followers whilst building a professional look for your account.

• Fill out your bio with all the right information: This includes your contact information, what you post about and where you’re from. Add in a few keywords and even a couple of hashtags to ensure you’re easily findable by the right kind of followers.
• Post regularly: To grow numbers, you want to be posting several images every day… but be warned, don’t post all at once or this will actually work against you! If you can’t commit to that many posts, then just make sure you are publishing one quality photo every day.
• Take good photos: Which leads me to my next point! Make sure your images are of the best quality with attractive effects. There’s no point posting a weak image, so really take your time to make sure you are producing ones of the highest quality.
• Engage with your followers: You cannot expect all interaction to come directly to you. Make time every single day to engage with your followers or anyone involved in your industry by commenting on and liking images. If you communicate with authentic content, people will be drawn to check out your account and, hopefully, join your loyal rank of followers.

If you run your own business, then Instagram needs to hold an integral place in your marketing matrix.

If you sell products, use it to post beautiful shots that can’t be found on your website. Here are some creative ways to promote your products or services:

• Behind the scenes. “Behind the scenes” type images tend to be hugely popular – picture gorgeous handmade soaps being gift wrapped, jewellery being pieced together or delicious cakes straight out of the oven. It’s appealing and adds a certain realness to what you’re doing… and people love that.
• Your customers' photos: Linked to this is the use of User Generated Content on your account. Get customers to share their images of your products and re-gram (download "Repost for Instagram" app to repost your customers' photos). This is a proven successful method of selling and would make a great addition to your account. It also calls for you to start up your own unique hashtag which you can then promote to all your customers: it’s a seriously slick way to make yourself stand out from the crowd.
• Infographics + exclusive offers. You can also market your services through Instagram with snazzy infographics and exclusive offers. Using Instagram to feature special offers is also a great tool to up your follower count as it’s a bonus they won’t find anywhere else.

The brilliant thing about using Instagram to promote your business is you can get mega creative with it. Think outside of the box and really use it to your full advantage. You’re sure to see the sales flying in.[2]

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You can also always look into agencies that can help you with Instagram marketing. For example, I have experience with Relaxed Social, and let me tell you, I was positively surprised by their professionalism and strategies that they came up with specifically for my business. They price reasonably, and all the work is done manually by them - which is my favorite part because I strongly dislike using bots.

Hope this helps!